Hello Bar Image

October 31, 2025: Application Deadline for CountertopsContractors.com National Ranking (2025-2026)

Read More close
Max Kuchman portrait

Max Kuchman

Max Kuchma, founder of Countertops Contractors rating.

Description of activities

Max Kuchman

Founder & Editor-in-Chief, The Stone Magazine · Founder, CountertopsContractors.com (Independent National Ranking)

U.S. stone industry expert · SEO specialist and AEO pioneer

Since 2022, I’ve been deeply researching the U.S. stone industry: comparing fabrication and installation workflows, gathering data on lead times, pricing, service quality, and the end-to-end customer experience. Together with my team, we’ve analyzed 10,000+ companies in the countertop fabrication and installation space, built a 30+ factor evaluation system, and conducted a series of independent studies to see the market exactly as customers do.

My edge is the blend of industry expertise and digital marketing. I’m a practitioner with 16 years of SEO experience and one of the leading U.S. experts in AEO (Answer Engine Optimization): I develop and test practical AEO approaches and help companies “speak in data,” so they’re confidently cited by search engines and AI assistants.

At The Stone Magazine, I write about:

  • Market analytics: demand, pricing, and trends by state and city.
  • Marketing & sales: reputation, lead conversion, and packaging expert authority.
  • SEO/AEO for the stone industry: structured data, local pages, FAQs, and earning mentions in AI overviews.
  • Cases & methodologies: how we evaluate companies and what truly drives homeowner choice.
My principle: data → analysis → conclusions → tools. Everything I publish is built to be applied and measured.
 

Place of work

National Ranking Countertops Contractors

Link to the company's website

https://countertopscontractors.com

The author's social networks

Author's publications

Thumbnail image for 'U.S. Countertop Companies Are Losing Customers by Ignoring Social Media Messages'
Practice and Contractor Experience From the Inside: Countertops Contractors & The Stone Magazine Marketing and Sales

U.S. Countertop Companies Are Losing Customers by Ignoring Social Media Messages

A market research insight from the National Ranking Countertops Contractors

Avatar of Max Kuchman
Max Kuchman
16
Thumbnail image for 'Clients Speak — Contractors Stay Silent? Our Research on the Countertop Market'
Practice and Contractor Experience From the Inside: Countertops Contractors & The Stone Magazine Marketing and Sales

Clients Speak — Contractors Stay Silent? Our Research on the Countertop Market

Reviews are no longer just a formality. Today, they directly influence sales and shape a company’s reputation: one positive comment can persuade a client to make a purchase, while an ignored review can create doubt and push them away.

Avatar of Max Kuchman
Max Kuchman
13
Thumbnail image for 'One Reply on Instagram = One Deal: What Stone Fabricators Need to Know About Client Messaging'
Practice and Contractor Experience From the Inside: Countertops Contractors & The Stone Magazine Marketing and Sales

One Reply on Instagram = One Deal: What Stone Fabricators Need to Know About Client Messaging

Social media is not just your portfolio and videos. It’s systematic work that delivers results—if you approach it responsibly.

Avatar of Max Kuchman
Max Kuchman
10
Thumbnail image for 'Who Will Sharpen the Stone Tomorrow? The Workforce Crisis in the Stone Industry No One Is Shouting About—But It’s Already Disrupting Business'
From the Inside: Countertops Contractors & The Stone Magazine Marketing and Sales

Who Will Sharpen the Stone Tomorrow? The Workforce Crisis in the Stone Industry No One Is Shouting About—But It’s Already Disrupting Business

More and more often, contractors and owners of natural stone fabrication shops are saying the same thing: “There’s no one to work.” Not because there are no orders—orders are still coming in, and for many, they’re even increasing. The problem lies elsewhere.

Avatar of Max Kuchman
Max Kuchman
13
Thumbnail image for '3 Years of Work for You: How the First National Ranking of Countertop Manufacturing and Installation Companies in the U.S. Was Created'
Practice and Contractor Experience From the Inside: Countertops Contractors & The Stone Magazine Marketing and Sales

3 Years of Work for You: How the First National Ranking of Countertop Manufacturing and Installation Companies in the U.S. Was Created

When we started this project, we had a simple but very ambitious goal: to make choosing a countertop contractor honest, transparent, and easy.

Avatar of Max Kuchman
Max Kuchman
7
Thumbnail image for 'How We Selected the Best Contractors for the 2024-2025 Ranking: The Story of a Three-Year Journey'
From the Inside: Countertops Contractors & The Stone Magazine

How We Selected the Best Contractors for the 2024-2025 Ranking: The Story of a Three-Year Journey

Avatar of Max Kuchman Avatar of Dmitiy Fedotov
Max Kuchman | Dmitiy Fedotov
239
Thumbnail image for 'October 31, 2025: Application Deadline for CountertopsContractors.com National Ranking (2025-2026)'
From the Inside: Countertops Contractors & The Stone Magazine

October 31, 2025: Application Deadline for CountertopsContractors.com National Ranking (2025-2026)

Submit your application now and complete our evaluation process to secure your position in the national, state, and city rankings for stone countertop fabricators and installers across the U.S.!

Avatar of Max Kuchman
Max Kuchman
764
Thumbnail image for 'Company profiles listed in the Countertops Contractors ranking now feature reviews from Yelp.'
From the Inside: Countertops Contractors & The Stone Magazine

Company profiles listed in the Countertops Contractors ranking now feature reviews from Yelp.

In its latest release, the Countertops Contractors team introduced an important update: company profiles included in the ranking now feature real customer reviews sourced from Yelp.

Avatar of Max Kuchman
Max Kuchman
250
Thumbnail image for 'TOP 10 Best Countertop Fabrication and Installation Companies in the USA According to the Independent CountertopsContractors.com Ranking'
Practice and Contractor Experience From the Inside: Countertops Contractors & The Stone Magazine Marketing and Sales

TOP 10 Best Countertop Fabrication and Installation Companies in the USA According to the Independent CountertopsContractors.com Ranking

Choosing a contractor to fabricate and install countertops is no easy task. Some promise “the best prices,” others advertise “perfect service,” but in reality, homeowners often face missed deadlines, low-quality materials, and the need to redo countertops with a completely different contractor.

Avatar of Max Kuchman
Max Kuchman
13
Thumbnail image for 'Average Cost of Countertops in Hollywood, FL (Research 2025)'
Stone Countertop Prices and Installation Costs in the U.S. Analytics and Industry Trends

Average Cost of Countertops in Hollywood, FL (Research 2025)

This is our pricing research on Carrara Moro and Calacatta Idillio countertops. Find out which companies took on our project and how much they quoted for it.

Avatar of Max Kuchman
Max Kuchman
220
Thumbnail image for 'A Cambodian Stone Countertop May Become More Popular Than Marble in the Future'
Industry News and Events

A Cambodian Stone Countertop May Become More Popular Than Marble in the Future

Xiaotian Mining presented a Cambodian stone distinguished by its high density and near-zero water absorption, making it an ideal solution for kitchen countertops, facade cladding, and other structural and decorative architectural applications.

Avatar of Max Kuchman
Max Kuchman
8
Thumbnail image for 'Average Cost of Countertops in Bellevue, WA (Research 2025)'
Stone Countertop Prices and Installation Costs in the U.S. Analytics and Industry Trends

Average Cost of Countertops in Bellevue, WA (Research 2025)

Bellevue, located in King County, is one of the fastest-growing and most prestigious suburbs of Seattle. With its stunning mountain and bay views, well-developed infrastructure, and high quality of life

Avatar of Max Kuchman
Max Kuchman
334